Joint Supplements for dogs: New options

The market for joint supplements for dogs offers opportunities for brands in the pet industry. This is because joint health is important for various groups of dogs.

Age isn’t the only factor. Body weight, breed, intense exercise, and previous joint problems can also play a role. As a result, there is a growing need for products that address mobility and joint comfort.

Why are joint supplements for dogs important?

Osteoarthritis is a common joint disorder in dogs. It can affect the cartilage, bones, muscles, and synovial fluid, among other things.

The documentation provided also shows that consumers are interested in products related to joints and bones. For brands, this joint comfort makes for an interesting category within the pet supplement lineup.

What ingredients can you use?

Many joint supplements contain well-known ingredients such as glucosamine, chondroitin, omega-3, or hyaluronic acid. In addition, new ingredients are becoming available that allow brands to further develop their formulas.

One example is Xelflex®. This is a naturally derived ingredient based on hydrolyzed casein from cow’s milk. The ingredient was developed for applications related to joint comfort in pets.

What do we know from research on Xelflex®?

Ingredia conducted a European study of Xelflex® involving 52 dogs with joint problems. The dogs were given either Xelflex® or a placebo daily for 60 days.

Among other tools, the researchers used the LOAD score. This is a questionnaire used to assess changes in mobility and joint-related symptoms in dogs.

According to the data provided, the LOAD score decreased significantly more in the Xelflex® group than in the placebo group. This makes the ingredient an interesting option to consider when developing new supplement formulas.

Please note: Supplements are not medicines. Any claims made depend on the product’s composition, intended use, and regulations in the market where you sell the product.

Which product format fits your concept?

In addition to the ingredients, the product form is also important. Among other things, it determines how much space is available for active ingredients and how the product is administered on a daily basis.

For joint supplements, you can choose from soft chews or powders, for example. Soft chews are convenient for daily administration. A powder can easily be mixed into your pet’s food.

A combination of ingredients is also possible. For example, Xelflex® combined with omega-3, hyaluronic acid, glucosamine, or chondroitin.

Develop your private-label joint supplement

Would you like to add joint supplements for dogs to your product line? If so, we’ll work with you to determine the desired concept, ingredients, dosage, and product form.

At Nutriliq, we work closely with you every step of the way, from recipe to packaging. That’s how we develop a product that aligns with your brand and target audience.

Please contact Nutriliq or schedule an appointment right away to discuss the options.

Frequently Asked Questions About Joint Supplements for Dogs

What are joint supplements for dogs?

Joint supplements are dietary supplements containing ingredients designed to support the musculoskeletal system. Depending on the formula, they may contain, for example, glucosamine, chondroitin, omega-3, hyaluronic acid, or other functional ingredients.

What ingredients are suitable for a joint supplement for dogs?

That depends on the desired product concept. In addition to well-known ingredients such as glucosamine and chondroitin, there are newer options such as Xelflex®. This ingredient, which is based on hydrolyzed casein, has been studied in a placebo-controlled trial in dogs.

Which product form is best for joint supplements?

Joint supplements can be formulated in various forms. Soft chews are convenient for easy daily administration. Powders can be easily mixed into the daily diet.

Can Nutriliq develop a private-label joint supplement?

Yes. Nutriliq guides you through the development of a private-label supplement, from the formula and ingredients to the product form and packaging. In doing so, we take your target audience, positioning, and target market into account.